Bing Ads — What It Is and How to Handle It

AdIdxBot is the crawler used by Bing Ads. AdIdxBot crawls ads and follows the websites from those ads for quality control. Just like Bingbot, AdIdxBot has both “desktop” and “mobile” variants.

Operator: Microsoft | Type: Advertising | Category: Advertising

Bing Ads is classified as advertising. Use Centinel to monitor its behavior and decide whether to allow, block, challenge, or monetize its access to your content.

Centinel automatically detects Bing Ads using behavioral fingerprinting. When detected, you can allow it, block it, challenge it with an interstitial page, or set a per-request licensing fee — all enforced in real-time with under 2ms latency.